Lesson Plan 3: The Creation of the Movie Poster
The objective of this lesson is for the students to each create their own film posters. This will be approached as a "real world" assignment or job. They will be "hired" as a free-lance or an on-staff studio artist/designer for either a studio or independent producer. They may select any appropriate film from any genre (excluding pornography). If you teach this unit, you must decide if your students will be allowed to depict R rated films. The students will sign a contract. To create their posters, the students will draw upon everything that they have learned throughout this unit. They will use the best idea that they have developed from their thumbnail sketches from a previous lesson. They will make their media selections from their explorations from previous lessons, selecting the materials and media that they can best manipulate and that will allow them to effectively portray their designs.
The smallest acceptable size will be 8 ½" x 11" so that students who have the skills and access to a computer can print off their computer-generated posters on a standard size of paper. Actual scenes from their selected films along with computer graphics may be used. For hand-drawn posters, students can use 8 ½ ½" x 11" or work on paper up to 18" x 24." They can hand-draw the letters or use fronts printed from the computer or elsewhere as inspiration or to trace.
Materials for students to use will include but not be limited to pencils, charcoal, erasers, sharpeners, rulers, T-squares, triangles, Prismacolor colored pencils, Prismacolor blenders, watercolors, salt, X-Acto knives, acrylics, India ink, pens, transfer letters, tracing paper, white sulphite drawing paper, and other assorted papers. .
For clear expectations, the grading criteria will be discussed and the rubric will be hung up in the classroom. Included on it will be the effective use of composition, graphics including the title and possible tagline, key art, the elements of art, the principles of design, symbolism, class time, and the safe, non-wasteful use of materials (including clean-up). Also addressed will be the effectiveness of the poster and how well it captures the essence of the film that it represents. Does the viewer want to see the film after seeing the poster? Does the style of the lettering match the tone of film? ?
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